Find dealers near and far with Tractor Zoom listings

Tractor Zoom launches a new online service, Equipment Dealer Listings, for farmers nationwide to address a huge frustration they encounter in having to search multiple places to find the machinery they need. Farmers also expect this information to be easy to find and readily accessible on their phone.

In a recent survey in collaboration with Successful Farming magazine, 91% of farmers said they would start online when researching and evaluating their next equipment purchase.

Tractor Zoom solves this by focusing on being mobile first. Tractor Zoom connects farmers to the exact piece of equipment they are looking for right from their phone. The website is the first and only platform that allows for full details of equipment at auction and at a machinery dealership in a single user experience.

“Our mission at Tractor Zoom has always been to be the industry leader for finding and valuing heavy equipment,” says Kyle McMahon, CEO of Tractor Zoom. “We started by partnering with auctioneers; we now have 75% of farm equipment at auction on Tractor Zoom. We kept listening to our farmer customers and started Equipment Dealer Listings as a beta.”

Tractor Zoom has partnered with 17 dealer groups representing nearly 300 locations across the United States. “What we learned is that there is a huge opportunity to help provide the best experience in the industry for farmers to find farm equipment,” McMahon explains.

Ryan Ellefson, the used equipment manager at C&B Operations LLC, notes that his group “was already working with Tractor Zoom through its Iron Comps product to get real-time auction results. Taking our partnership to the next level by listing our equipment with them made a ton of sense for us at C&B, and we look forward to continuing our partnership.” C&B Operations operates John Deere dealerships in Iowa, Minnesota, South Dakota, Wyoming, Montana, and Idaho.

Tractor Zoom has lifted the “beta” tag for this product offering and is opening it up to all equipment dealers nationwide.

If you are an equipment dealer who is interested in free advertising on Tractor Zoom, you can email [email protected].

Or sign up directly to be one of the first to get your dealership’s inventory on Tractor Zoom at https://tractorzoom.com/dealer/signup.

If you are a farmer and want to find auction and dealer listings, visit Tractor Zoom for a test drive at tractorzoom.com.